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Number of Pages 20
This research paper: This 20 page paper considers how any CEO of a company wishing to create value may look to accounting measure for indication of how t create value and how to measure it. The paper looks at the IT industry and uses Hewlett Packard as an example, by looking at it prior to the merger with Compaq and after the merger with Compaq. Tools examined include the use of net Present Value (NPV), Capital Asset Pricing Model (CAPM) and the use of different ratios. The bibliography cites 15 sources.
File: TS14_TEvalmeas.rtf
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