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Number of Pages 13
This research paper: This 13 page paper consolers the case of V G Jones, a bricks and mortar company loosing business to internet companies such as Amazon. The paper looks at the use of e-commerce and the potential benefits it offers taking the best ecommerce practice, learning from Amazons’ operations and then looking at how to integrate the web medium with the bricks and mortar operations to gain the best return Barnes and Nobel are used as an example. This paper is focused at V G Jones but could be used for any company considering an online operation. The bibliography cites 8 sources.
File: TS14_TEjones.rtf
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