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Number of Pages 5
This research paper: A 5 page paper discussing the brokerage, infomediary, merchant and manufacturer (direct) models of e-commerce and supplying examples of each. Those examples, respectively, are Priceline.com, Coolsavings.com, Amazon.com and Dell Computer. Each has developed what has come to be a specific online business model that others try to emulate. Bibliography lists 4 sources.
File: CC6_KSmktgEcomBizMod.rtf
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