ESSAY ON: Southwest Airlines Strategy And Human Resource Management

Number of Pages 15

This research paper: A 15 page paper. Southwest is the only airline in the industry has been profitable for 33 consecutive years and the only one that has been profitable since 9/11. The reasons for their remarkable success must be attributed to putting in practice their core beliefs, the primary one being to have happy employees. This essay discusses the company's human resource management, their business strategy and the relationship between the two. Bibliography lists 15 sources.


File: MM12_PGswa506.rtf


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