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Number of Pages 22
This research paper: This 22 page paper consider the case of increasing quality in the privately owned Bergstrom Hotel chain. Total Quality Management is introduced but is not immediately successful. The writer considers what TQM actually is and how the case of Bergstrom compares with the basic quality ideas of both Deming and Juran. The writer argues that TQM is successful only when the ideas of Deming and Juran had been incorporated to a greater extent in company strategy. The bibliography cites 13 sources.
File: TS14_TEbergst.rtf
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