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Number of Pages 4
This research paper: A 4 page paper answering 4 questions about this retailer’s difficulty in keeping the attention of the narrow target market it seeks. The questions are based on a 2003 article appearing in The Wall Street Journal, “Maybe Sex Doesn’t Sell, A & F Is Discovering.” Bibliography lists 5 sources.
File: CC6_KSmktgEmotBrnd.rtf
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