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Number of Pages 3
This research paper: A 3 page paper discussing aspects of marketing research that a small grocery business could consider. The marketing information system is comprised of internal data, marketing intelligence and marketing research. Each form of information has its place, and the total perspective that each form combines to provide can enlighten Kudler Fine Foods' marketing efforts. Bibliography lists 2 sources.
File: CC6_KSmktgResKud.rtf
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