ESSAY ON: The Marketing Targets of Mobile Phone Companies in The Middle East

Number of Pages 7

This research paper: This 7 page paper looks at how the mobile telephone market, focuses on the Middle East and the United Arab Emirates (UAE). The paper looks at the history of the two main competitors, Nokia and Ericsson and consider how Nokia has managed to gain the dominate position with its’ market focuses and marketing. The bibliography cites 5 sources.


File: TS14_TEmobtel.rtf


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