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Number of Pages 9
This research paper: This 9 page paper examines the pricing strategy for British Gas, looking at the different ways pricing is formulated and used, The paper then conducts a SWOT analysis to look at the strengths, weaknesses, opportunities and threats, and a PEST analysis considering the political, economic, social and technological influences. The bibliography cites 3 sources.
File: TS14_TEbritgas.rtf
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